Discovering Your Employees’ Strengths ...
Sometimes as a business coach you start working with an organization an immediately come to realize that you have two options: 1. change the person (not easy) 2. change the person’s title (easier) Adjust Team Members’ Roles By bringing in a consultant, you get a clear view of the internal issues...
Innovation Makes the Chicken First...
During my 10 years of consulting I have worked with many engineers who are great leaders and manage successful technology companies. There are many characteristics that define a leader. Like asking the right questions, admitting when something isn’t working quite right and working hard to make improvements...
The Importance of the Tradeshow Follow U...
The follow up from a trade show can be the difference between the life and death of an emerging company. Many times a business focuses on the low-hanging fruit of immediate hot sales instead of approaching sales and marketing with an integrated plan. Three Tradeshow Sales Tips: 1. Speed Sells a. Those...
The P’s of Business Development...
I’ve met many business owners; many well-intentioned business owners. Some “think” they are comfortable with the speed of their business growth (they can’t “see” what they could be). Others wonder what is missing from their business model. The problem – they have no idea how to market,...
Tommy the Painter...
For the past year, Tommy has chased every commercial and residential painting job in town. He has implemented a marketing strategy that includes yellow pages, local newspaper and directory listings such as Angie’s List. He spends nearly $60,000 a year in advertising to maintain a $1 million painting...
Identifying the Ideal Client...
Acquiring a relationship with a new customer is very expensive. The process of collecting their contact info, attracting their attention, listening to your buyers’ needs, determining if your product or service is the right solution can be very cumbersome. What if at the end of this process – nothing?...